How to Track your Success (or Failure) on Twitter

By
Leadership Spunje
Published: October 16, 2009Posted in: MarketingTags:
How to Track your Success (or Failure) on Twitter

If you know how to use Twitter well, you can have some amazing success by networking you or your business on Twitter. And you can also do some serious damage to poor customer driven companies by using it to complain about things. But most people don’t really understand the benefits of Twitter because it’s hard to track results from it. But why is it so hard to track your results and success from Twitter?

Basically, unless your web visitor is clicking your Twitter link from the Twitter.com website, it won’t show up as a direct Twitter referrer in your analytics (it will simply appear as direct/bookmark traffic). Therefore if the user is visiting from a desktop application like TweetDeck, or a mobile phone app like TwitterFon, it will come in wrongly as direct/bookmark traffic instead. And unfortunately a pretty high proportion of all Twitter traffic comes from mobile or regular Twitter apps, and not from the Twitter.com website.

http://rich-page.com/ramblings/how-to-track-your-success-or-failure-on-twitter/

So there we have it – some great tools that help you understand and track your Twitter success better.

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